Data Platform stories - Page 6

SaleCycle snaps up French personalisation specialist BEYABLE to create a unified European eCommerce marketing and conversion platform.

Amperity has debuted an AI Customer Data Agent that turns natural-language prompts into live segments and customer journeys for marketers.

iManage predicts 2026 will bring an agentic AI reality check, routine hallucination risk management and machine-led data restructuring.

SAP is rolling out AI tools for retailers, linking planning, merchandising, promotions and orders with “agentic commerce” capabilities.

University of Leeds teams with Oakland Everything Data to build a 'single version of the student' and embed data in decisions campus-wide.

Talkdesk unveils Commerce Orchestration and Consumer Goods Experience Cloud to coordinate AI-driven retail journeys end to end.

Forrester names Ververica a Leader in its Q4 2025 streaming data platforms Wave, citing its Apache Flink core and real-time scale focus.

Outdated, inaccurate and duplicate records are crippling data-driven decisions, but simple verification and cleansing tools can reverse the damage.

Brands are ditching fragmented martech stacks for centralised platforms as AI, richer messaging and costs expose the limits of siloed channels.

LangGrant launches LEDGE MCP Server to let enterprises run LLM analytics on governed databases without exposing raw operational data.

Huwise launches Huwy, an AI chat agent embedded in its data marketplace to help non-experts search, explore and use corporate data.

Teradata named a leader in Forrester's Q4 2025 Data Fabric Wave, highlighting its AI-focused roadmap, scale and real-time performance.

J.P. Morgan's Fusion platform has integrated Crunchbase AI, giving institutional investors live startup forecasts and early risk signals.

Snowflake and Anthropic deepen their Claude tie-up with a USD $200m deal to power regulated, enterprise-ready AI agents worldwide.

Bad data is quietly wrecking Asia's eCommerce, fuelling failed deliveries, higher costs and eroding customer trust from click to doorstep.

Liverpool strike multi-year deal with SAS to power AI-driven marketing, sharpening global fan engagement and partner campaigns.

AI is reshaping how enterprises turn data into action, speeding decisions by connecting systems, workflows and accountability at scale.

Imply warns soaring observability costs are forcing enterprises to cut log retention, leaving IT teams with blind spots during incidents.

Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.

Amperity debuts AI-powered tools for airlines and hotels, promising real-time personalised offers by unifying fragmented traveller data.