YouGov stories - Page 2
UK firms to bolster AI spending despite ROI concerns
Thu, 14th Mar 2024
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uc
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digital twins
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llms
Despite mixed confidence in return on investment, UK IT decision makers plan to boost artificial intelligence funding in 2024, amidst fears of premature adoption, reveals a study by NetApp and YouGov.
UK's T&L industry falls behind in AI adoption & sustainability goals
Thu, 8th Feb 2024
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data analytics
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hyperscale
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public cloud
UK transport and logistics industry falls behind in AI uptake and sustainability goals amid cost and knowledge barriers, according to a YouGov survey commissioned by HERE Technologies and AWS.
Influencer endorsements could harm festive sales, Storyblok suggests
Thu, 21st Dec 2023
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social media
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shopping
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christmas
Storyblok's research suggests influencer advertising could depreciate festive sales, with 25% of shoppers discouraged by them.
UK's trust in emerging tech lagging – BSV Blockchain study
Thu, 9th Nov 2023
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blockchain
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iot
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ai
BSV Blockchain study highlights significant gap in UK's trust and understanding of emerging technologies including blockchain and AI.